
CABLETELEVISION ADVERTISING BUREAU
830 THIRD AVENUE, NEW YORK, NY 10022 (212) 508-1200
Cable continues to set the standards across the board. It has clearly established itself as the advantage medium - with undeniable reach ability.
Check out this presentation which details cable's impressive power in reach, penetration, primetime viewing, ratings, share and other important attributes over Broadcast.
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Download Cable - The Right Choice Presentation PDF
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Content © 2004 by Cabletelevision Advertising Bureau (www.onetvworld.org). Reprinted with Permission.