CABLETELEVISION ADVERTISING BUREAU
830 THIRD AVENUE, NEW YORK, NY 10022 (212) 508-1200
CABLETELEVISION ADVERTISING BUREAU
830 THIRD AVENUE, NEW YORK, NY 10022 (212) 508-1200
TOP 20 NEW ADVERTISERS ON CABLE |
||
| 4Q '01 - 3Q '02 | ||
| $(000) | ||
| RANK | ADVERTISER | '01 / '02 |
| 1 | TELECOM | $12,831.9 |
| 2 | I3 MOBILE INC | $12,753.9 |
| 3 | OXYGEN MEDIA INC | $11,089.7 |
| 4 | ICS LEARNING SYSTEMS | $7,841.5 |
| 5 | OLYMPUS OPTICAL CO LTD | $5,965.0 |
| 6 | STARBUCKS CORP | $5,793.6 |
| 7 | THOMAS E WILSON | $5,620.0 |
| 8 | CHIQUITA BRANDS INTL INC | $4,400.6 |
| 9 | NORTHLAND CRANBERRIES INC | $4,301.5 |
| 10 | ALLIED DOMECQ PLC/PHILIP MORRIS COS | $4,195.0 |
| 11 | JONES FINANCIAL COS LP LLP | $3,925.8 |
| 12 | ONLY HIT MUSIC | $3,850.9 |
| 13 | BRITISH TOURISM AUTHORITY | $3,744.1 |
| 14 | FREUDENBERG HOUSEHOLD PDTS | $3,608.8 |
| 15 | UNION PACIFIC CORP | $3,527.3 |
| 16 | HOUSEHOLD INTL INC | $3,449.7 |
| 17 | VIRGIN GROUP LTD | $3,430.9 |
| 18 | CRT PDTS INC | $3,421.2 |
| 19 | LIFEKEY INC | $3,286.8 |
| 20 | KING PHARMACEUTICALS INC | $3,175.6 |
Source: CAB compilation of AdSpender data
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Content © 2005 by Cabletelevision Advertising Bureau (www.onetvworld.org). Reprinted with Permission.