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2Q '02 Top 20 New Cable Advertisers

NEW ADVERTISERS ON CABLE

APRIL - JUNE 2002

2Q '02

RANK ADVERTISER $(000
1 I3 MOBILE INC 8,890.9
2 XM SATELLITE RADIO INC 8,818.1
3 UNITED ONLINE INC 5,715.6
4 ORBITZ LLC 4,302.2
5 INFOGRAMES ENTERTAINMENT SA 3,946.0
6 OXYGEN MEDIA INC 3,580.4
7 HOTEL RESERVATIONS NETWORK 3,253.2
8 KOHLS CORP 3,013.1
9 BRITISH TOURISM AUTHORITY 2,825.0
10 TJX COS INC 2,775.1
11 NIKON CORP 2,610.7
12 VILEDA 2,590.3
13 GUARDIAN LIFE INS CO OF AMERICA 2,375.3
14 COLORADO STATE OF 2,350.2
15 NIPPON SANSO CORP 2,346.0
16 INTL MULTIFOODS CORP 2,257.4
17 UNION PACIFIC CORP 2,172.4
18 OLYMPUS OPTICAL CO LTD 2,134.4
19 THOMAS E WILSON 2,131.7
20 TORO CO 2,070.6

Source: CAB compilation of AdSpender data

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